You are previewing Album Moxie: The Savvy Photographer’s Guide to Album Design and more—with InDesign.
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Album Moxie: The Savvy Photographer’s Guide to Album Design and more—with InDesign

Book Description

Fresh, clean, and SIMPLE. Album Moxie makes designing photo albums a breeze.

For a lot of photographers, album design is synonymous with headache. The hours (and hours!) spent designing are usually followed by weeks (or even months) of revisions, making for a painful experience for everyone involved. But it doesn’t have to be that way!

This book will show you how to combine the right tools with a simple strategy, making it possible (even easy) to design basic albums in seconds, and custom wedding or portrait albums in an hour–or less. By the time you finish the book, you’ll have a beautiful, finished design that’s ready to be ordered! Overhauling the entire approach to traditional album design and marketing, Album Moxie shows how albums can be as good for your workflow as they are for your bottom line–all while adding value for your clients.

This fun, spunky, and no-nonsense book:

  • Provides a simplified approach for photographers looking to create and market wedding and portrait albums

  • Walks through the entire album process, from choosing a vendor to exporting production-ready files

  • Guides readers step by step through the design, retouching, and exporting of an actual 20-page album

  • Covers all the necessary tools, including the basics of the one tool that design professionals know and love–Adobe InDesign

Table of Contents

  1. Title Page
  2. Copyright Page
  3. Dedication Page
  4. Acknowledgments
  5. Contents
  6. Introduction
    1. The Plan
    2. Who Should Read This Book?
    3. How to Use This Book
    4. Who Am I to Talk Anyway?
  7. 1. The Buck Stops Here
    1. No More Excuses
    2. What’s Not to Love?
    3. The Album Advantage
    4. Chapter Recap
  8. 2. Simplicity
    1. Choosing a Book
    2. Creating the Design
    3. Proofing and Revising
    4. Almost Done!
    5. Chapter Recap
  9. 3. Outfitting your Toolbox
    1. Adobe InDesign
    2. Adobe Photoshop
    3. Adobe Bridge
    4. Banti Album Proofing
    5. Chapter Recap
  10. 4. Simply Square
    1. Building the Border Design
    2. Convert the Design into a Pattern
    3. Record the Photoshop Actions
    4. Make Some Batch Magic!
    5. Taking It a Step Further
    6. Chapter Recap
  11. 5. At Home with InDesign
    1. Workspace Setup
    2. Bridge Setup
    3. Frame Fitting and Object Alignment
    4. Color Settings
    5. InDesign Keyboard Shortcuts
    6. Chapter Recap
  12. 6. Document Setup
    1. Building the Document
    2. Master Pages and Guides
    3. Establishing a Document Grid
    4. Saving as a Template
    5. Chapter Recap
  13. 7. Building a Full Layout
    1. Image and Frame Basics
    2. Duplicating Objects and Adjusting Images
    3. Aligning and Distributing Objects
    4. Gridify, the Pathfinder Panel, and the Gap Tool
    5. Stacking Order, Groups, and More Gaps
    6. More Frame-Fitting Options
    7. Duplicating and Rearranging Pages
    8. Working with Simple Text
    9. Changing the Text Color
    10. The Album Cover
    11. Other Effects and Tips
    12. Chapter Recap
  14. 8. Proofing, Editing, Retouching, and Exporting
    1. Preflight Check
    2. Proofing the Design to Clients
    3. Making Design Changes
    4. Retouching
    5. The Links Panel
    6. Exporting for Production
    7. File Portability
    8. Ordering
    9. Chapter Recap
  15. 9. Onward and Upward!
    1. Design School on the Cheap
    2. Typography and Fonts
    3. Working with Color
    4. Wacom Tablet
    5. Chapter Recap
  16. 10. Bonus Ideas!
    1. Blogging
    2. Custom Facebook Timeline Covers
    3. The Library Panel
    4. Taking InDesign Even Further
    5. Chapter Recap
  17. Index