Agile Experience Design: A Digital Designer’s Guide to Agile, Lean, and Continuous

Context scenarios

What is it?

These short narratives describe the activities done by customers to achieve goals in the context and environment in which they’re performed.

Why do it?

They help you understand the broader customer context, including motivation for use, and explore design solutions and requirements.

When to do it?

As with personas, it’s ideal to create scenarios at the beginning of the process to inform design.

How to do it?

Scenarios should be informed either by direct customer research or by someone in the team who has direct involvement with customers.

• Start with your persona, his characteristics, and one of his goals.

• Use ...