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Affiliate Program Management: An Hour a Day by Evgenii Geno Prussakov

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Chapter 13

Week 3: Program Management

You have finally come to the management component of things. In this chapter, you will learn where to start, what to look out for, how exactly to manage your program, and what kind of affiliate manager it takes to succeed in the uneasy task ahead of you.

Chapter Contents

  • Monday: Categorize Affiliates
  • Tuesday: Develop Fraud Prevention Policy and Enforcement Rules
  • Wednesday: Start Profiling Affiliates
  • Thursday: Forget About Managing, and Start Leading!
  • Friday: Become a Transformational Leader

Monday: Categorize Affiliates

Affiliate categorization is something you want to start doing right from the outset or before you have too many affiliates. It will help you custom-tailor your approach to each group, thereby ...

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