O'Reilly logo

Advertisers at Work by Tracy Tuten

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

images

Kristen Cavallo

Chief Strategy OfficerMullen

As chief strategy officer, Kristen Cavallo leads planning, analytics and business development for Mullen (www.mullen.com), an agency built to work with ambitious thought leaders like JetBlue, Google, NOOK by Barnes & Noble, Zappos, iRobot, and LivingSocial. In 2011, Mullen was named an Advertising Age A-List agency, as well as a Fast Company Most Innovative Company.

A strategic storyteller, Cavallo spent 15 years planning strategy for Volkswagen, NASCAR, Coca-Cola, Hanes, Kohler, Charles Schwab, and Miller Brewing. For her work on VW’s “Drivers Wanted” campaign, she was awarded the 4A’s Jay Chiat ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required