“ Web analytics is the study of the online visitor experience in order to improve it.”
—The author, circa 2007
“Advanced web metrics is about doing the basics very well and applying it in a clever way.”
—Sara Andersson, CEO, Search Integration AB
“ Web analytics is the study of the online visitor experience in order to improve it.”
—The author, circa 2007
“Advanced web metrics is about doing the basics very well and applying it in a clever way.”
—Sara Andersson, CEO, Search Integration AB
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