Contents
Chapter 1 Principles of Modern Analytics
Deliver Business Value and Impact
Accelerate Learning and Execution
Establish Modern Analytics Architecture
Chapter 2 Business 3.0 Is Here
Chapter 3 Why You Need a Unique Analytics Roadmap
Chapter 4 Analytics Can Supercharge Your Business Strategy
Chapter 5 Building Your Analytics Roadmap
Step 1: Identify Key Business Objectives
Step 2: Define Your Value Chain
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