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Adobe® InDesign® CS2 @work: Projects You Can Use on the Job

Book Description

Adobe InDesign CS2 is a powerful, but complicated, page layout technology. Sure, learning how to use the various tools and techniques is important, but what you really need and want to know is how to put those tools and techniques to use to complete projects at work. That's where Adobe InDesign CS2 @ Work: Projects You Can Use on the Job comes into play. The InDesign tools and basics are introduced to you in the first three chapters. After that, you will accomplish a variety of real-world job tasks with detailed instructions that allow for personalization. The projects you will learn to tackle include:

  • Business Collateral

  • Marketing Materials

  • Newspaper/Magazine Ads and Posters

  • Brochures

  • Interactive Reports/Presentations

  • Monthly Newsletters

  • Product Catalogues

  • Order Forms

  • Annual Reports

  • Tips, tricks and notes provide you with the information that you need to carry over what you learn in Adobe InDesign CS2 @ Work: Projects You Can Use on the Job to your job. Put your knowledge and talents to work!

     "I'm really impressed with Adobe InDesign @work: Projects You Can Use on the Job. Cate Indiano found just the right balance of easy step-by-step instructions and pertinent background information, including workflow, project management, and production issues. The example layouts and files are well-designed and provide real-world context for the entire book. You won't find any fluff here - just a combination of clear and purposeful text and screenshots."

    Adam Pratt, Application Engineer, Adobe Systems, Inc.

    "Cate Indiano has produced a thorough, well thought out book. She's an excellent instructor and her focus on making sure her readers learn what they need to know to produce work efficiently in the real world is very evident in this book."

    Sterling Ledet, Sterling Ledet & Associates

    Table of Contents

    1. Copyright
    2. About the Author
    3. Acknowledgments
    4. We Want to Hear from You!
    5. Reader Services
    6. Introduction
      1. Organization of This Book
      2. Downloading the Book’s Project Files
      3. Conventions Used in This Book
        1. @work resources
    7. I. Getting Started
      1. 1. Exploring InDesign
        1. Choosing InDesign
          1. Creative Suite Advantages
          2. Adobe Bridge (New Feature) and Version Cue
          3. PageMaker Users
          4. Object Styles (New Feature)
          5. Photoshop and PDF Layer Support (New Feature)
          6. Transparency
          7. OpenType Font Support
          8. Anchored Objects (New Feature)
          9. Tables
          10. Direct Export to PDF
          11. Snippets (New Feature)
          12. The InDesign CS 2 Window
          13. InDesign CS2 Tools
          14. InDesign CS2 Primary Palettes
          15. InDesign CS2’s Secondary Palettes
        2. Final Thoughts
      2. 2. Planning for Production
        1. Distribution (via Print, PDF, and the Web)
          1. Print
          2. PDF
          3. Web
        2. Budget
        3. Specific Production Options
          1. Checklist for Print Production
          2. PDF Prep for Press, Print, or View
          3. Checklist for PDF Production
          4. For Web
          5. Checklist for Web Production
        4. Technology Considerations—A Primer
          1. Software
          2. File Standards
          3. Organizing and Protecting Versions and Assets
        5. Quality Control for Color
        6. Optimizing Your Workflow with Templates
        7. Final Thoughts
      3. 3. Converting to InDesign from Another Application
        1. The Switch
        2. Special Consideration for PageMaker Users
        3. Conversion Features for Quark and PageMaker Files
        4. What InDesign CS2 Can Convert
        5. How the Conversion Is Handled
        6. Further Support for PM and Quark Users
        7. Final Thoughts
    8. II. Projects
      1. 4. Developing Business Collateral
        1. About the Project
        2. Prerequisites
        3. @work resources
        4. Planning the Project
          1. Distribution Choices
          2. Orientation Choices
          3. Paper Choices
          4. File Format Choices
          5. Color Choices
          6. Type Choices
          7. Mailing Choices
          8. Production Choices
        5. Project: Letterhead
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Getting Acquainted with the Control Palette
          3. Step 3: Importing Art Files
          4. Step 4: Transforming Placed Art Files
          5. Step 5: Creating a Text Element
          6. Step 6: Formatting Text
          7. Step 7: Previewing Your Work with View Commands
          8. Step 8: Drawing with Tools
          9. Step 9: Applying Color
          10. Step 10: Saving Your Work
          11. Step 11: Printing a Composite Proof
        6. Project: Business Card
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Importing Art Files
          3. Step 3: Positioning a Graphic Element
          4. Step 4: Transforming a Graphic Element
          5. Step 5: Placing a Ruler Guide and Creating a Text Element
          6. Step 6: Formatting Text
          7. Step 7: Viewing Options
          8. Step 8: Saving Your File
          9. Step 9: Printing a Composite Proof
          10. Step 10: Creating a Template
        7. Project: Envelope
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Creating a Document Preset
          3. Step 3: Importing Art Files
          4. Step 4: Transforming with Tools
          5. Step 5: Creating a Text Element
          6. Step 6: Using a Swatch to Color a Graphic Element
          7. Step 7: Locking an Element
          8. Step 8: Auto Leading
          9. Step 9: Previewing Your Work
          10. Step 10: Saving Your Work
          11. Step 11: Printing a Composite Proof
          12. Step 12: Preflighting and Packaging Your Files
        8. Project: Postcard
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Placing an Image for Full Bleed
          3. Step 3: Adding Text
          4. Step 4: Creating Breaks
          5. Step 5: Centering Text Horizontally and Vertically
          6. Step 6: Creating a Reverse or Knockout
          7. Step 7: Navigating in an InDesign Document
          8. Step 8: Creating Ruler Guides
          9. Step 9: Placing Text
          10. Step 10: Positioning with the Proxy
          11. Step 11: Constraining Object Moves
          12. Step 12: Spell-checking in InDesign
          13. Step 13: Printing a Composite Proof
        9. Project: CD Cover
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Creating a Picture Frame
          3. Step 3: Fitting Your Image to the Frame
          4. Step 4: Importing an Art File
          5. Step 5: Aligning Elements
          6. Step 6: Saving Your Work
          7. Step 7: Printing a Composite Proof
        10. Creating Company T-Shirts
        11. Project: T-shirt Front
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Placing an Art File
          3. Step 3: Copying an Element
          4. Step 4: Stepping and Repeating
          5. Step 5: Saving Your Work
          6. Step 6: Printing a Flipped Image
        12. Project: T-shirt Back
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Placing a Graphic Element
          3. Step 3: Saving Your Work
          4. Step 4: Printing a Flipped Image
        13. Final Thoughts
      2. 5. Creating an Advertisement and a Poster
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. File Format Choices: PDF or PDF/X?
          2. Production Choices
          3. Color Choices
          4. Finishing and Distribution Choices
        4. Project: Advertisement
          1. Step 1 : Setting Up Your Document Format
          2. Step 2 : Applying a Stroke
          3. Step 3 : Inserting Special Characters
          4. Step 4: Placing Raster Elements
          5. Step 5: Creating Drop Shadows
          6. Step 6: Sampling Color
          7. Step 7: Formatting Text
          8. Step 8: Applying a Drop Shadow to Type
          9. Step 9: Changing Paragraph Alignment
          10. Step 10: Scaling Vector Elements
          11. Step 11: Reviewing Your Work
          12. Step 12: Preflighting and Packaging
          13. Step 13: Printing
          14. Step 14: Exporting PDF/X-1a
        5. Project: Poster
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Customizing the Workspace
          3. Step 3: Adding a Swatch
          4. Step 4: Creating a Stroke
          5. Step 5: Aligning Text Horizontally and Vertically
          6. Step 6: Creating a Logo
          7. Step 7: Creating Bullets
          8. Step 8: Creating Indentation
          9. Step 9: Using the Transparency Palette
          10. Step 10: Arranging Elements
          11. Step 11: Constraining and Copying While in Motion
          12. Step 12: Placing Images
          13. Step 13: Creating Gradient Strokes
          14. Step 14: Aligning Elements
          15. Step 15: Reviewing Your Work
          16. Step 16: Preflighting and Packaging
          17. Step 17: Printing
        6. Final Thoughts
      3. 6. Designing a Product Sheet
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Production Choices
          2. Distribution Choices
          3. Color Choices
          4. Finishing and Binding Choices
        4. Project: Product Sheet Front
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Importing Elements
          3. Step 3: Creating a Text Element
          4. Step 4: Creating a Color Swatch
          5. Step 5: Formatting Text
          6. Step 6: Coloring Type
          7. Step 7: Creating a Shadow Box
          8. Step 8: Grouping Elements
          9. Step 9: Stepping and Repeating
          10. Step 10: Creating Columns Versus Threading Text Blocks
          11. Step 11: Threading Text
          12. Step 12: Creating a Style Sheet
          13. Step 13: Creating a Style Sheet (Alternative Method)
          14. Step 14: Removing a Style Sheet and Applying Another
          15. Step 15: Filling with Placeholder Text
          16. Step 16: Positioning Elements
          17. Step 17: Previewing Your Work
          18. Step 18: Printing a Composite Proof
        5. Project: Product Sheet Back
          1. Step 1: Using the Pages Palette to Add a Page
          2. Step 2: Tinting an Element
          3. Step 3: Copying from One Page to Another
          4. Step 4: Creating Multiple Columns Inside a Single Text Box
          5. Step 5: Creating a Drop Cap
          6. Step 6: Aligning Elements
          7. Step 7: Using the Glyphs Palette
          8. Step 8: Using OpenType
          9. Step 9: Grouping and Text Wrap
          10. Step 10: Managing File Links
          11. Step 11: Preflighting Your Project
          12. Step 12: Creating a Color Composite Proof
          13. Step 13: Creating a PDF for Alternative Distribution
        6. Final Thoughts
      4. 7. Creating a Brochure
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Production Choices
          2. Distribution Choices
          3. Color Choices
          4. Stock and Binding
          5. Finishing
        4. Project: Trifold Brochure
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Placing Guides
          3. Step 3: Adding a Swatch
          4. Step 4: Creating a Gradient
          5. Step 5: Directing a Gradient
          6. Step 6: Importing a Logo
          7. Step 7: Creating the Title for the Brochure
          8. Step 8: Placing an Image and Coloring It
          9. Step 9: Creating Graphical Elements
          10. Step 10: Transforming Elements
          11. Step 11: Creating Text Wrap
          12. Step 12: Fitting Content to Frame
          13. Step 13: Creating and Linking Text Blocks
          14. Step 14: Using the Pen Tool
          15. Step 15: Printing a Composite Proof
          16. Step 16: Optional Exercise: Data Merging
        5. Final Thoughts
      5. 8. Putting Together an Interactive Presentation
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Workflow Considerations
          2. Content and Audience Considerations
          3. Navigation Considerations
          4. Equipment Considerations
          5. Printing Considerations
        4. Project: An Interactive Presentation
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Setting Up Master Pages
          3. Step 3: Creating Multiple Masters
          4. Step 4: Tagging Elements with Color
          5. Step 5: Working with the Pen Tool
          6. Step 6: Adding More Pages
          7. Step 7: Working with Libraries
          8. Step 8: Creating Layers
          9. Step 9: Adding a Heading and Bulleted Text
          10. Step 10: Creating Style Sheets
          11. Step 11: Adding Library Elements
          12. Step 12: Adding Animation and Movies
          13. Step 13: Creating Hyperlinks for Icon Navigation
          14. Step 14: Printing a Composite Proof
          15. Step 15: Exporting a PDF
        5. Final Thoughts
      6. 9. Developing a Newsletter
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Production Choices
          2. Distribution Choices
          3. Stock, Binding, and Finishing
        4. Project: Newsletter
          1. Step 1: Arranging Windows
          2. Step 2: Setting Up Your Document Format
          3. Step 3: Creating the Masthead
          4. Step 4: Creating Tabs
          5. Step 5: Using the Glyphs Palette
          6. Step 6: Creating Text Wrap
          7. Step 7: Formatting Master Pages with Auto Page Numbering
          8. Step 8: Creating Object Styles
          9. Step 9: Using Display Performance
          10. Step 10: Creating a Table
          11. Step 11: Importing and Cleaning Up Copy from Text Files
          12. Step 12: Back to the Layout
          13. Step 13: Creating Type Outlines
          14. Step 14: Creating Tab Leaders
          15. Step 15: Creating a Color Composite Proof
          16. Step 16: Managing Horizontal Space with Kerning
          17. Step 17: Managing Horizontal Space with Tracking
          18. Step 18: Managing Horizontal Space with Justification
          19. Step 19: In-house Digital Production
          20. Step 20: Creating a PDF for Alternative Distribution
        5. Final Thoughts
      7. 10. Designing a Product Catalogue
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Distribution Choices
          2. Managing Content
          3. Production, Binding, and Finishing Considerations
        4. Project: Catalogue
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Creating Multiple Master Pages
          3. Step 3: Creating Custom Columns
          4. Step 4: Creating Section Tabs
          5. Step 5: Auto Page Numbering
          6. Step 6: Creating Masters Based on Masters
          7. Step 7: Applying Master Pages
          8. Step 8: Creating the Cover
          9. Step 9: Creating Type Outlines
          10. Step 10: Creating Colors and Applying Blending Modes
          11. Step 11: Transforming Objects, Again!
          12. Step 12: Creating Paragraph Styles
          13. Step 13: Using the Next Style Feature of Paragraph Styles
          14. Step 14: Creating Anchored Objects
          15. Step 15: Creating Templates
          16. Step 16: Creating Headers As TOC Entries
          17. Step 17: Importing Spreadsheets As Tables
          18. Step 18: Editing Tables
          19. Step 19: Creating a TOC
          20. Step 20: Preflighting Your Project
          21. Step 21: Creating a Color Composite Proof
          22. Step 22: Creating a PDF for Alternative Distribution
        5. Final Thoughts
      8. 11. Making an Order Form
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Managing Content
          2. Production Considerations
          3. Distribution Considerations
        4. Project: Order Form
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Creating Form Fields with Tab Leaders
          3. Step 3: Inserting and Formatting a Table
          4. Step 4: Learning Table Behavior
          5. Step 5: Formatting Row and Column Strokes and Row Height
          6. Step 6: Inserting Special Characters
          7. Step 7: Creating a Color Composite Proof
          8. Step 8: Creating a PDF for Alternative Distribution
        5. Final Thoughts
      9. 12. Producing an Annual Report
        1. About the Project
        2. Prerequisites
          1. @work resources
        3. Planning the Project
          1. Managing Content
          2. Production Considerations
          3. Distribution Options
        4. Project: Annual Report
          1. Step 1: Setting Up Your Document Format
          2. Step 2: Editing a Master Page and Basing One Master on Another
          3. Step 3: Organizing Your Front Matter
          4. Step 4: Using All Caps and Small Caps to Convey Formality
          5. Step 5: Adding Bullets and Numbering
          6. Step 6: Creating Footnotes
          7. Step 7: Adding Decorative Elements to Your Strokes
          8. Step 8: Formatting Financial Data
            1. Option #1
            2. Option #2
          9. Step 9: Creating an Index
          10. Step 10: Preflighting Your Project
          11. Step 11: Creating a Color Composite Proof
          12. Step 12: Review and Approval
        5. Final Thoughts
    9. III. Appendixes
      1. A. Glossary
      2. B. Resources
        1. Using the Publisher’s Website for All InDesign @work Project Files
        2. The Adobe Website and Transparency
        3. Popular Plug-ins
        4. Local Resources
          1. User Groups and Associations
          2. Training
        5. Publications: Print and Web
      3. C. Printing Processes
        1. Offset
          1. Sheetfed Versus Web
          2. Chemistry
          3. Proofing
        2. Print Workflow
          1. Estimating
          2. Planning
          3. Submission and Preflighting
          4. Prepress
          5. Plating
          6. Press
          7. Bindery
          8. Shipping
        3. Gravure
        4. Screen Printing
        5. Flexography
        6. Digital
      4. D. Workflow
        1. Assessing Your Current Workflows
        2. Creative Workflow
          1. Hardware Found in the Creative Workflow
          2. Software Tools for the Creative Workflow
            1. The Adobe Creative Suite
            2. Acrobat
            3. Suitcase
            4. Microsoft Office
            5. InCopy
            6. FTP Utilities
          3. Output Devices
            1. Inkjets
            2. Desktop Lasers
            3. Networked Digital Copiers and Laser Printers
            4. Wide Format Inkjet
            5. Variable Data Publishing
        3. Organizing, Managing, Retrieving, and Archiving—The Asset Workflow
          1. Digital Assets
          2. Asset Management Hardware
          3. Asset Management Software
        4. Repurposing of Content Workflow
          1. PDF Workflows
          2. Repurposing Content with Creative Suite, Variable Data, and XML
        5. Review and Approval Workflows
        6. Job Management or Tracking Workflow
        7. Quality Control Throughout Your Workflows
          1. Communications
            1. Image Suppliers
            2. Content Sources
        8. Final Thoughts