About the Author

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Shane Closser is Vice President & Worldwide Head for the Customer Experience Management (CEM) Practice at Virtusa Corp (NASDAQ:VRTU), a global IT services company that combines innovation, technology leadership and industry solutions to transform the customer experience. He manages over 500 CEM experts worldwide, who develop advanced solutions for Virtusa’s media, financial services, insurance and healthcare customers. Closser has managed over 75 programs across Fortune 500 organizations. He is a frequent speaker on CEM strategy, digital marketing, mobile, social and WCM. He is an Adobe-certified trainer, and he has over 15 years ...

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