Advance Praise
In today’s world of digital marketing, business success rests on an organization’s ability to understand—with real data—their customers’ behavior. Vidya Subramanian’s book is a fantastic tool for any web leader, new or experienced, to help them implement and leverage accurate and actionable web tracking. This is your one-stop source for all you need to know about Adobe SiteCatalyst so that you can optimize your end-to-end funnels and accelerate growth.
—Ken Wach, Vice President Marketing, Intuit, Inc.
If your business is running Adobe SiteCatalyst, you need this book. Whether you are an analyst, a marketer, or a technical engineer, Vidya Subramanian’s Classroom in a Book is a wonderful companion to anyone tasked with using SiteCatalyst ...
Get Adobe® Analytics with SiteCatalyst® Classroom in a Book® now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
