Account-Based Marketing For Dummies

Chapter 22

Ten Account-Based Marketing Blogs to Read

IN THIS CHAPTER

Blogs about account-based marketing

Blogs about B2B marketing and sales

Blogs about best practices for marketing technology

The blogosphere for account-based marketing is growing exponentially. The B2B marketing and sales blogs that have been around for years recognize the power of the keyword account-based marketing, and feature even more posts dedicated to the idea and best practices of ABM. These blogs typically are easy to digest and offer email subscriptions for free.

This chapter presents ten of the blogs that are the most useful for news and featured content on ABM, and how it impacts the world of B2B sales, marketing, and technology.

MarketingProfs

MarketingProfs' (www.marketingprofs.com) mission is to offer real-world education for modern marketers through training, best practices, research and other content. With more than 300,000 Twitter followers and over 111,000 Facebook followers, MarketingProfs promotes the latest news for innovative marketing professionals across multiple platforms. The Chief Content Officer at MarketingProfs, Ann Handley (@annhandley), is a thought leader for the marketing industry. The subject matter at MarketingProfs covers the dozens of applicable topics for modern marketers. The ROI and metrics blog category can be particularly useful for your account-based marketing efforts. MarketingProfs also hosts events, both in-person around the country and online in a virtual ...