Index

A

accessibility 187

acknowledgement for projects 63–64

action

economy of motion and user 200–202

elicited by marketing campaigns 15–16

object’s properties communicating 198

responses to user 202–204

understanding site’s potential for 196–197

active observation 115

activities in project 164, 181–183

additional project costs and fees 60–61

advanced site maps 228–230

affinity diagramming

applying to card sorting 116–117

solving design conflicts with 179–180

affordance 198

age of personas 136

agendas for meetings 323–325, 327

agile approaches 75–80

AIGA 61

Amazon.com 197–198, 202

American Customer Satisfaction Index (ACSI) 119

analytics tools 33

analyzing usability test results 308–310

Anderson, Stephan P. 215

Angeles, Michael 221

annotations ...

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