Book description
Long-held assumptions about corporate communication and hierarchy are breaking down. Social media tools allow more open communication up, down, and across the corporate hierarchy. In the coming years, the savviest leaders will tap into the spirit and tools of openness from social media to build what the author calls "conversational firms."Table of contents
Product information
- Title: A New Era of Corporate Conversation
- Author(s):
- Release date: October 2016
- Publisher(s): MIT Sloan Management Review
- ISBN: 53863MIT58124
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