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A Fine Line: How Design Strategies Are Shaping the Future of Business by Hartmut Esslinger

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7
the factories
The center of power is in the factory.
—AKIO MORITA
 
 
I love factories! I’ve loved them since my childhood when I would go with my father to buy fabric at the weaving mills in Reutlingen, Germany, and when I toured the steel plants with my relatives in the Ruhrgebiet, and later, when I hung around the assembly lines at a Mercedes-Benz factory as an engineering intern at ITT. The efficient clatter of the machines, the teamwork of those controlling them, and the sheer breadth of the operations fascinated me.
That was over forty years ago, and though the factories of my youth were true wonders, today’s industrial workshops are far more advanced. After four decades of working in the consumer product world, I’ve seen factories go ...

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