Truth 24Satisficing versus optimizing

Reaching true win-win agreements is not easy. More often than not, from an objective perspective, you can spot a deal that both parties would like more—often dramatically more—than the one they agreed to. This means that both parties settled for less than they should have.

Consider the case introduced in Truth 6 of two sisters and the single orange. One of the sisters wants to drink all the juice from the orange, while the other wants the whole peel to make scones. Instead of being clear about what they want, they both made the same demand: "I want the orange." They finally split the orange in half. One sister drinks the juice from her half and throws out the peel; the other sister uses the peel from her ...

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