References and further reading

Tool 1

Bridges, William (1998) Creating You & Co: Learn to Think Like the CEO of Your Own Career, Da Capo Press.

Evans, Vaughan (2011) The FT Essential Guide to Writing a Business Plan: How to Win Backing to Start Up or Grow Your Business, FT Publishing.

Mullins, John (2013) The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan, 4th edition, FT Publishing.

Tool 2

Latham, Gary P. and Locke, Edwin A. ‘Building a Practically Useful Theory of Goal Setting and Task Motivation’, American Psychologist, September 2002.

Tool 3

Doran, G.T. ‘There’s a S.M.A.R.T. Way to Write Management’s Goals and Objectives’, Management Review, November 1981.

Tool 4

Collins, James C. and Porras, ...

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