About the author

Vaughan Evans is an independent strategy consultant (www.vaughanevansandpartners.com) specialising in strategy and business planning for corporate clients and strategic due diligence for private equity.

An economics graduate from Cambridge University and an Alfred P. Sloan fellow with distinction from London Business School, Vaughan worked for many years at international management and technology consultants Arthur D. Little and at investment bankers Bankers Trust Co.

Vaughan is also a popular speaker and seminar leader, and regularly delivers speeches on how to keep strategy simple yet backable.

He is the author of a number of successful business books, including The Financial Times Essential Guide to Developing a Business ...

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