CHAPTER 3
How to Identify and Sell Your Strengths
WHATEVER INDUSTRY YOU represent, whatever field you’re in, or whatever expertise you possess, when you’re looking for a job, you’re in sales and marketing.
You’re selling a product: you.
You identify the target market: potential employers.
You price the product: a realistic salary range.
You position ...
Get 201 Killer Cover Letters Third Edition, 3rd Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
