151 Quick Ideas for Delegating and Decision Making

138Enhanced Capabilities

When marketers determine pricing for an organization’s products, they take into account workers’ capabilities in manufacturing that product and factor in the workforce’s efficiency. But as workers become better at producing the product through time, pricing will start to fall, as the company can manufacture higher volumes of product at an increasingly more efficient rate.

Confusing? Okay, let’s take an example from the computer industry. A decade ago, it was not unusual to pay $2,500 for a basic desktop computer. Today, you can find quality desktop computers with significantly more features and memory than their predecessors—and for less than $600. Why? The industry’s workforce has increased its capabilities in manufacturing ...