7The Art of Articles

Your employees like to know that you are thinking of them, and not just in a general sense, but also as individuals. One of the best ways to recognize their individuality is to send them an article that is particularly appropriate to their interests.

The article can deal with some work-related matters, or it can focus on your employee’s general interests or hobbies. You can give the employee a hard copy of the article in person, or you can just as easily send it as an attachment. Either way, the message is clear: you regard this employee as a valued individual on your team.

In this way, you are actually providing two rewards. First, there is the psychological reward that comes from being remembered and recognized by one’s ...

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