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Don’t Burden the Customer with Your Problems

Sometimes customers can seem like old friends, and oftentimes they are. Friends share things with each other about their lives, including their problems and complaints. Even in these friendships with customers, you still must keep in mind that this is a business relationship as well. Complaining about all your problems to the customer, particularly about your employer, may not be the best way to build a better business relationship. The customer may only be sympathetic up to a certain point and tire of hearing about your problems. The customer might even decide that they no longer want to do business with an organization with so many problems. Talk about shooting yourself in the foot!

Do you burden ...

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