IDEA #5

When you can skip that meeting

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How ‘face-time’ can help – and hinder – meetings.

What you need to know

A team of researchers from INSEAD and the Kellogg School of Management at Northwestern University conducted two meta-analyses to find the impact of ‘being present’ (i.e., face-to-face communication – either in person or via video conferencing) on the quality of outcomes for meetings, both in terms of decision-making and negotiations. Unexpectedly, and counter to conventional wisdom, it seems face-to-face meetings may not always be best.

Why it matters

Seeking to create a simple yet compelling model for their analyses, the research ...

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