1000 Ideas by 100 Fashion Designers

Isabela Capeto 137

040

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After learning the

trade at the Accademia

di Moda in Florence,

Italy almost 15 years

ago, Isabela Capeto

has become a shining

light in the  rmament

of Brazilian fashion

design. Before creating

her own designer label,

Isabela spent some time

in creative environments

of important designers

such as Maria Bonita,

Maria Bonita Extra, and

Lenny, as well as having

worked with prints in

the Bangu factory. In

April 2003, she  nally

inaugurated her own

atelier in Rio de Janeiro.

Isabela possesses a

unique method of

creating her collections.

She is inspired by

museums and books,

never by predetermined

trends. Each piece is like

a work of art: handmade,

always embroidered,

dyed, or plissé, with

many attachments of old

lace, sequins, tulle, or

fabric trims. Her object

is always–in her own

words–“to make women

feel beautiful wearing

romantic clothes.”

Isabela Capeto

www.isabelacapeto.com.br

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391 INSPIRATION. Choosing a theme

is the  rst thing I like to do. After that, I

always organize a trip to see, learn, and

experience the theme as much as I can. I

also read and learn from books, artists,

pictures, memories of places I have visited,

food I have tasted, and people I have met.

392 W

ORKPLACE. It is located in an

antique house, on a calm street in Rio de

Janeiro surrounded by trees and birds in a

very quiet neighborhood. The decoration

is very colorful, which inspires my

imagination. My office has a big white table

in the center and many drawings, books,

posters, and pictures all around.

393 C

OLORS. I love colorful clothes. I

think colors lift you up and make people

look happy and in a good mood. I work with

a color pale in each collection and I love

when I can make it as colorful as possible.

394 Y

OUR RIGHT ARM? My right arm is

Eduarda Braga, a really good friend and an

amazing professional!

395 B

RAND VA L U E S . My collections

evoke individuality, each piece has a lot

of personality and anyone who dresses in

Isabela Capeto will be well-dressed, with a

unique style.

138 1,000 Ideas by 100 Fashion Designers

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Isabela Capeto 139

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396

M

ISSION. I am inspired by museums and

books, never by predetermined trends.

Each piece is like a work of art: handmade,

always embroidered, dyed or plissé, with

many attachments of old lace, sequins,

tulle, or fabric trims. My main objective

is to make women feel beautiful wearing

romantic clothes.

397 EVOLUTION. De nitely, I feel the

need to improve myself every six months.

I will always be learning and studying.

Forever!

398 S

ALES. I love to hear someone say

that wearing Isabela Capeto made her feel

better, happier, and prettier.

399 G

OOD HABITS. Read, study, be

curious, travel, walk around, meet knew

people, and do social work.

400 P

HILOSOPHY. I create and draw

with passion, for me each piece is artwork.

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