Chapter 10. Know Your Owners and Victims

Those who follow the part of themselves that is great will become great. Those that follow the part that is small will become small.

—Mencius

The people you motivate will tend to divide themselves into two categories: owners and victims.

This distinction comes from Steve’s Reinventing Yourself, Revised Edition (Career Press, 2005), which reveals in detail how owners are people who take full responsibility for their happiness, and victims are always lost in their unfortunate stories. Victims blame others, victims blame circumstance, and victims are hard to deal with.

Owners own their own morale. They own their response to any situation. (Victims blame the situation.)

At a recent seminar, a company CEO ...

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