Chapter 9. Accelerate Change

Every organization must be prepared to abandon everything it does to survive in the future.

—Peter F. Drucker

My role as a leader is always—always—to keep my people cheered up, optimistic, and ready to play full-out in the face of change. That’s my job. Most managers do not see this as their job. They see their job as being babysitters, problem-solvers, and firefighters. And so they produce babies, problems, and fires all around them.

In the face of change, this dysfunction is most painfully revealed. Therefore, it’s important to anticipate the psychological reaction to change in your employees and to see how it follows a predictable cycle.

Your employees pass through these four stages in the cycle, and you can ...

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