57. It’s Easy for People to Lose Interest Online

If you will be delivering your presentation online, then you have some additional challenging factors to deal with. The chapter “How People React to You” covers how people react to nonverbal communication. But many presentations these days take place online, often with only audio. This means that the participants don’t have any visual stimuli. In that environment, it’s easy for people to get distracted by things in their local environment—for example, email or an offline conversation.

If you are giving an online presentation, here are some things to consider:

• If possible, use video. At least people will be able to see your facial expressions.

• If you have only audio and no video, then you must ...

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