Acknowledgements
Many thanks to my great editing team at Peachpit, especially the late night email exchanges with Jeff Riley my development editor. Thanks to Michael Nolan (acquisitions editor) for encouraging me in writing this one and sheparding it through the process. Thanks to Guthrie Weinschenk for his photos, Maisie Weinschenk for her great ideas, and Peter Weinschenk for his support and patience. And a thank you to all those who follow my blog, come to my presentations, and in general listen to me talk about psychology. You give me valuable ideas, opinions, and are the reason I keep searching out and writing about psychology and design.
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