Tags, tag cloud, social tagging, collaborative tagging, social classification

IDEA No 76

FOLKSONOMIES

One of the defining aspects of Web 2.0 is that users can tailor their online experience. A core part of this involves tagging. Nobody tells you what tags to use. You can make them up. And the more people who tag, the more relevant the tagging becomes. This is folksonomy.

The term ‘folksonomy’, taxonomy by folk, was coined in 2004 by Thomas Vander Wal. It describes the act of tagging web content, such as pictures, articles, music and webpages. Unlike folksonomy’s etymological parent, taxonomy, tags can be assigned without any fixed hierarchy. The most pertinent terms naturally rise to the top, creating a more intuitive online experience.

Vander ...

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