The following recorded webcast is part of Safari Book Online’s webcast series.
Right this minute, more than 250+ million people are on Facebook. They’re interacting with friends–and talking about your brands. They’re learning about your business–and providing valuable information you can use to market and sell.
Clara Shih, author of The Facebook Era, published by Prentice Hall Professional, offers best practices for overcoming obstacles to success, ranging from privacy and security issues to brand misrepresentation, and previews social networking trends that are just beginning to emerge–helping you get ahead of the curve and ahead of the competition too.
Presented by: Author Clara Shih
Duration: 60 minutes
Recording date: Tuesday, August 4, 2009
View webcast recording.