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The final Gestalt principle we’ll focus on is connection. We tend to think of objects that are physically connected as part of a group. The connective property typically has a stronger associative value than similar color, size, or shape. Note when looking at Figure 3.11, your eyes probably pair the shapes connected by lines (rather than similar color, size, or shape): that’s the connection principle in action. The connective property isn’t typically stronger than enclosure, but you can impact this relationship through thickness and darkness of lines to create the desired visual hierarchy (we’ll talk more about visual hierarchy when we discuss preatten...


Cover of Storytelling with Data: A Data Visualization Guide for Business Professionals


Connection - objects physically connected are a group and this is stronger that color, shape, lines, etc. Enclosure is typically stronger than connection.