From the Eagle Group's experience we can distill several important tenets of the symbolic frame that are broadly applicable to groups and teams:
How someone becomes a group member is important.
Diversity supports a team's competitive advantage.
Example, not command, holds a team together.
A specialized language fosters cohesion and commitment.
Stories carry history and values and reinforce group identity.
Humor and play reduce tension and encourage creativity.
- 13. Culture in Action
- from Reframing Organizations: Artistry, Choice, and Leadership
- Publisher: Jossey-Bass
- Released: August 2008
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