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  • Lillian Lape thinks this is interesting:

To ensure that people can return to items of interest and that they can find new ones, information architects (IAs) can borrow from a discipline used in architecture called wayfinding.

Wayfinding lets people know four things:

  1. Where they are.

  2. Where the things are that they’re looking for.

  3. How they can get to those things they seek.

  4. Where they have already looked.

Wayfinding is typically employed in disorienting places like malls, airports, and subways to help people get from one point to an...


Cover of Information Architecture: Blueprints for the Web, Second Edition


wayfinding in IA