Slava Rubin, one of the cofounders of indiegogo, chose the “hub-and-spoke” model when he and his partners needed to decide who they wanted to target in the marketplace: fundless folks looking to fund a cause . . . or funders looking for a cause to fund.
In the end, they decided it was less expensive and far more rea
- I Have a Strategy (No You Don't)
- from I Have a Strategy (No, You Don't): The Illustrated Guide to Strategy
- Publisher: Jossey-Bass
- Released: February 2013
Share this highlighthttp://www.safaribooksonline.com/a/i-have-a/1323398/