As supply chain managers learn to conduct business among an emerging set of nations, they will be forced to adapt to new ways of approaching markets and the prospective customers that embody these markets. Western companies cannot expect that their counterparts will embrace the beliefs and practices that are brought to the conversation, nor should the non-Western companies simply roll over; their emergence among the global business elite validates them. Rather, a convergence of values, priorities, understanding, and practices will spell victory for firms trying to navigate a flatter world.
- 3. Global Connectivity and Socioeconomic Leveling
- from Global Macrotrends and Their Impact on Supply Chain Management: Strategies for Gaining Competitive Advantage
- Publisher: Pearson Business
- Released: December 2012
convergence- lowering prices, still promoting their core concepts ikea in china
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