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  • Jenni Martin thinks this is interesting:

  • Design—If your focus is design, innovation is the key to your success. If you’re not innovating, you’re falling behind. And in a world of rapid change, that fall can happen very, very fast.
  • Build—If your focus is building, supply chain negotiating has to be your bailiwick. You need to get clear on what core competencies you’re going to keep in house to be best in the world and which you can outsource because being good enough is good enough.