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NN Group’s efforts to be a company that really matters in the lives of all stakeholders is something that will prove its success over time. Measurements show the company is moving in the right direction.

To date, employee engagement has risen to a steady 86 per cent, a significant increase compared to the year before the rebrand. In addition, a result from the same survey showed that 86 per cent of employees provided positive feedback on their perceptions of how NN is living its values and brand.

To monitor how the NN brand is perceived externally amongst customers and society at large, the NN Global Brand Health Monitor was developed in 2015. It is a core ev...


Cover of Branding Inside Out


Let see if this shows up for Peter.