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Industry Veteran Paige Mazzoni Joins Safari Books Online as Vice President of Marketing
Working With Tight Timelines and Minimal Training, Technology Workers Indicate Need for Reliable Online Information to Improve Collaboration, Speed of Troubleshooting and Skills Development
Sebastopol, CA - May 07, 2008
Safari Books Online, the leading provider of on-demand digital libraries that provide technology, creative, design and business resources in a variety of formats, today announced the appointment of Paige Mazzoni as vice president of marketing. Mazzoni will leverage her nearly 20 years of experience to lead Safari Books Online's strategic marketing efforts to support the increasing demand for the company's growing online library for programmers, IT professionals, designers, creative professionals, librarians and corporate learning professionals.
As Safari Books Online continues to grow, we are delighted to add proven industry veterans like Paige Mazzoni to our team," said Jeff Patterson, CEO of Safari Books Online. "Paige brings a wealth of experience that will help shape our marketing strategies and execute initiatives to support our aggressive goals for 2008 and beyond. We're excited to have her join our team and expect that she will contribute tremendously to the company's overall success."
Prior to joining Safari Books Online, Mazzoni held several executive management roles. Most recently, she was responsible for defining and executing corporate marketing and product strategy, as well as managing all marketing activities, as executive vice president of marketing for the Nelson Family of Companies. Nelson provides a wide variety of staffing services, software and professional services to facilitate the workforce management process. Previously, Mazzoni spent eight years as vice president of marketing for MindBox, an artificial intelligence software company that provides advanced decision-making solutions for the mortgage lending industry. Before that, Mazzoni served as director of strategic business unit marketing and chief of staff for Fair, Isaac for three years, where she directed all marketing efforts of Fair, Isaac's largest business unit, which drove 85 percent of the company's revenue. Mazzoni earned a B.A. in history from Stanford University.
About Safari Books Online
Safari Books Online (www.safaribooksonline.com) is an on-demand digital library that delivers expert content in both book and video form from the world’s leading authors in technology and business. Technology professionals, software developers, web designers, and business and creative professionals use Safari Books Online as their primary resource for research, problem solving, learning and certification training.
Safari Books Online offers a range of product mixes and pricing programs for organizations, government agencies and individuals. Subscribers have access to thousands of books, training videos and prepublication manuscripts in one fully searchable database from publishers like Cisco Press, Prentice Hall Professional, O'Reilly Media, Addison-Wesley Professional, Microsoft Press, Sams, Que, Peachpit Press, John Wiley & Sons, Elsevier, IBM Press, Adobe Press, FT Press, Apress, Manning, New Riders, Apple Certified, Course Technology, Splash Media and dozens more. For more information about Safari Books Online, please visit us online.