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Management
Andrew Savikas
Andrew Savikas is the Chief Executive Officer at Safari Books Online. Prior to his appointment as CEO, he held the positions of VP of Digital Initiatives at O'Reilly Media Program Chair for O'Reilly's Tools of Change for Publishing conference , and interim Chief Executive Officer of Safari Books Online. Andrew blogs at blog.safaribooksonline.com and toc.oreilly.com, and is also a regular contributor to the O'Reilly Radar blog and to "Book: A Futurist's Manifesto," a collection of essays on the future of publishing, http://book.pressbooks.com. Andrew previously led the digital publishing and ebook program and strategy for O'Reilly Media, including both print and digital production of all O'Reilly books. He sits on the board for the Book Industry Study Group and is on advisory boards for Bookshare and the University of Michigan Press. He frequently speaks at technology and publishing conferences all over the world and is also the author of "Word Hacks: Tips & Tools for Taming your Text".
Andrew holds a B.S. in Media Studies from the University of Illinois at Urbana-Champaign, and an MBA from Northeastern University in Boston.
Steve Kolenda
Steve Kolenda joined Safari Books Online (SBO) in 2001 and is both CFO and COO. In this capacity, Steve leads the company’s financial initiatives to ensure growth and fiscal stability while sharpening operational performance and driving global expansion strategies that support SBO’s overall business objectives.
Steve began his career at Pearson where he spent more than 25 years in a variety of financial leadership roles focused on building top performing organizations within the corporate, college and professional publishing units.
Steve earned his B.S. in Management from Franklin Pierce University in Rindge, N.H.
Paige Mazzoni
Paige Mazzoni joined Safari Books Online as VP of Marketing in April 2008, bringing more than 20 years of experience in high tech marketing, corporate strategy, business development, and product management. As the VP of Marketing, Paige owns responsibility for all aspects of marketing and communications. Most recently, Paige served as the Executive Vice President of Marketing, Product Management and Corporate Strategy for the Nelson Family of Companies, HRhome, and WorkforceLogic.
Previously, she served as the Vice President of Marketing for MindBox, Director at SBU Marketing, and Chief of Staff for Fair Isaac. She has also worked in the global marketing division at Sybase and in marketing and recruiting divisions at Oracle. Paige has a BA in History from Stanford University and serves on multiple community advisory boards, including the Board of Legal Aid of Sonoma County, the Stanford University Athletic Department, and the Buck Cardinal Board.
Liza Daly
Ms. Daly has had a long and successful record of providing strategy and software for publishers, authors and vendors, working in both the web and publishing industries. In 2008, she developed Bookworm, one of the first open source EPUB readers, and in February of 2010 released Ibis Reader™, the first HTML5 ebook platform. Liza is on the Board of Directors for the International Digital Publishing Forum.
Mike Conner
Michael Conner joined Safari Books Online as VP of Outbound TeleSales in May 2008. Mike brings more than 20 years of experience in business to business sales, inside sales, call center integration and executive leadership to Safari. As the VP of Outbound Telesales, Mike successfully created and launched Safari’s first telesales center in Tempe, Arizona on July 3rd, 2008. Safari’s inside sales team will build out to more than 25 sales professionals over the next twelve months and will complement the existing direct sales organization by expanding the reach into new markets and
customer segments.
Most recently, Mike served as the President of Landiscor Aerial Information, a Phoenix based real estate information company, and prior to that opened a similar telesales center for a San Francisco based WiMax broadband company. Michael has also held senior level sales and management positions at NEC Solutions America, Tripodis Corporation, The Associates First Capital and Nissan Motor Acceptance Corp. Mike holds a BSBM from University of Phoenix and an MBA from Arizona State University. Mike
also completed the Call Center Management program at the
University of Phoenix.
Mark Brokering
Mark Brokering joined Safari Books Online in January, 2008. He oversees Safari Books Online’s publisher relations and is the “curator” of the Safari Books Online library, identifying subscriber needs and acquiring content that meets those needs.
Mark brings more than 30 years of publishing experience to Safari Books Online. Before joining the company, Mark worked for ten years at O'Reilly Media, where he served in a number of senior positions, including V.P. of Marketing and Sales and later Associate Publisher. As Associate publisher, he ran the consumer-books division, responsible for the Missing Manual series and all titles on digital-media topics. He was also involved in the initial planning and launch of Safari Books Online in 2001 and continued his involvement with Safari Books Online in its early years.
Before joining O’Reilly, Mark held executive marketing positions at HarperCollins from 1986 to 1996. Prior to that, he served in various marketing and editorial positions at CBS’s Winston-Seabury Press (later purchased by Harper), AGS (now part of Pearson Education) and Meadowbrook Press. Mark earned his MA from the University of Minnesota and his BA degree from St Olaf College.
Mike Byrnes
Mike Byrnes joined Safari in 2006 and has served as Safari Books Online’s Vice President, Enterprise Sales since 2008.
Prior to joining Safari Books Online, Mike worked in sales and management at Follett Resources. Additionally, he has held positions with Telepro Communications and the Bureau of Land Management. He holds a Fellowship in Information Science from Dominican University and a Bachelor of Science from the University of Montana.
Peter Collingridge
Peter Collingridge is a publishing entrepreneur whose work at the maverick edge of publishing began at UK independent publisher Canongate Books in 1997. He spearheaded the firm's move into digital in 1998 by setting up and running their community website and pioneering the creation of digital marketing techniques for books. In 2005, he set up Apt Studio, a strategic design and marketing consultancy that advises publishers on digital technology and strategy, and which has been described as "The future of book marketing" and "behind the best booky stuff on the web". From Pottermore to the Wylie Agency's Odyssey Editions, Peter has produced more than 25 digital projects for some of the biggest names in publishing, media, the arts and business. In 2008 Peter co-founded Enhanced Editions to drive innovation in publishing and to help shape the future of the book; in 2011 he helped launch Bookseer, an analytics tool for publishers which demonstrates the impact of promotional activity in real-time.
