Chapter 12. THE SECRET IS IN THE FACTORY

In a world where new products are copied as soon as they become popular, industrial successes are often related to production innovations. Consultant Michael Hammer, co-author of Reengineering the Corporation: A Manifesto for Business Revolution, calls these "operational innovations."[84]

Examples abound. Production principles are paramount in the just-in-time system responsible for Toyota's success. Dell Computer became a market leader in record time by offering its customers made-to-order computers. And Wal-Mart became the leading worldwide retailer by reducing inventory storage costs.

Google is in an entirely different line of business, but part of its success is due to its capacity to invent, or at least ...

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