Chapter 2. THE GOOGLE ECONOMIC MODEL
Like network television shows and other search engines, Google is free but with certain strings attached. For example, the "free" programs on network television are only free to view if you own a television set or a computer—and then only if you pay your electricity bill. You'll also have to watch commercials (or work to avoid them) if you still want to watch the programs for "free." In the same way, the Internet is not "free" for most people, who pay to subscribe through a service provider. Although you may not notice the cost because you get so much in return, somebody pays for everything. This reality disproves the fallacy of getting something for nothing.
Google Is Free, But …
After that cautionary note, ...
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