Designed for
Illustrator
Repurposed
from
Photoshop
What I love about dynamic effectsalso known as live” effects
is that very few Illustrator users know they exist. And even those
that do have only the sketchiest idea of how powerful and fl exible
they can be. My hope is that once you try them out for yourself, it
wont be so much the effects that come alive as your imagination.
The Best (and Worst) Effects
The Effect menu contains more than 120 commands, all of which
produce different results, nearly half of which were designed for
Photoshop (and have little practical application in Illustrator), and
some of which refuse to work except under very speci c conditions.
In other words, they’re not the friendliest bunch.
Fortunately, Illustrator does a nice job of dividing them into cat-
egories. And a few of the effects are exceedingly useful. Here’s how
the Effect menu (pictured in Figure 10-2, with the best submenus
highlighted in red) breaks down, from most useful to least:
EffectDistort & TransformTransform lets you nudge, scale,
rotate, and otherwise transform whole objects (or individual
stroke and fi ll attributes) from a single dialog box. Transform
is heads and shoulders the most practical of the dynamic ef-
fects, which is why—if you loaded my dekeKeys (see page xviii
of the Preface)I’ve assigned it a keyboard shortcut of Ctrl+E
(on the Mac, -E) for Effect. Youll be seeing a lot of this one.
EffectStylizeDrop Shadow casts a shadow behind a se-
lected path. Many complain that drop shadows get overused,
but they’re overused for good reason: They help offset objects
and create a sense of depth. For dekeKeys loaders, again I have
a shortcut: Ctrl+Alt+E (or -Option-E).
Most of the other commands in the EffectDistort & Trans-
form submenu (that is, besides Transform) twist and turn path
outlines. I long ago christened these the path wigglers. Because
that’s what they do, and they’re very good at it. Pucker & Bloat
is just one example.
EffectStylizeScribble breaks a ll, stroke, or both into a
series of back-and-forth crosshatch lines. It offers an intricate
dialog box, but its one of the best commands in all of Illustrator.
EffectStylizeRound Corners smooths away the acute cor-
ners along a selected path. And brilliantly, it does so on-the-
y, so that you can make the corner more or less round at a
moment’s notice.
Figure 10-2 .
331
The Best (and Worst) Effects
The remaining EffectStylize commands ( Feather,
Inner Glow, Outer Glow) blur path outlines and add
edge effects. If Feather doesnt give you quite the
effect you’re looking for, try EffectBlurGaussian
Blur from the Photoshop effects.
The three commands in the Effect3D submenu
transform one or more 2D paths into a 3D illus-
tration. Illustrator’s 3D opportunities are limited,
but with care you can create some eye-popping
effects, as youll learn in “Creating 3D Text and
Graphics” on page 372.
The commands in the EffectWarp submenu let
you distort text blocks and other objects without
requiring you to jump through hoops when you
later need to apply edits.
EffectCrop Marks appends dynamic crop marks
to a selected path, group, or layer. It’s great for
business cards.
Here’s an interesting one: Normally, Illustrator doesn’t
allow you to stroke an imported photograph. But you can
force a stroke to frame a photo with the help of an effect.
Select the placed image, and click the
icon in the
bottom-left corner of the Appearance panel. Then, with
the Stroke attribute highlighted, choose EffectConvert
to ShapeRectangle. Select the Relative radio button,
set the Extra Width and Extra Height values to 0, and
click OK. I’ve taken the liberty of diagramming the entire
process in the gigantic and terrifying Figure 10-3.
The rest.
If that seems glib, permit me to elaborate: Although
on occasion powerful, the commands in the Path and
Path nder submenus are designed less for creative pur-
poses and more for problem solving.
Here’s an example. Start with a selected block of point text,
with a slim drop shadow, as shown at the top of Figure 10-4.
Select the text with the black arrow tool and apply a stroke
from the Appearance panel. With the Stroke attribute
selected, choose EffectPathOffset Path. Enter an Offset
value and click OK to move the stroke outward. Problem is,
the strokes intersect each other. To reconcile the overlaps,
choose EffectPathfi nderAdd. Figure 10-4 tells the story.
Select an imported photo, .. .
and apply Effect
Convert to ShapeRectangle
with the settings shown below.
add a new stroke from the Appearance panel, .. .
Figure 10-3 .
332
Lesson 10: The Amazing World of Dynamic Effects

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