Press Releases
Safari Books Online Names Jeffrey Patterson as CEO
High-Tech Industry Media and Marketing Veteran Will Drive Branding and Global Expansion Efforts
SEBASTOPOL, Calif., December 15, 2006 - Safari ® Books Online, a joint venture of O’Reilly Media Inc. and Pearson Technology Group, today announced the appointment of Jeffrey Patterson as chief executive officer, effective January 2, 2007. Patterson will oversee all aspects of the company's operations and join the company's board of directors where he will work closely with O'Reilly and Pearson executives to develop and execute strategic initiatives, including stepped-up branding efforts and establishment of a broader global presence. Safari Books Online is the leading online provider of technical and business titles by O'Reilly Media, Inc., Pearson Technology Group, and other publishers.
Patterson joins Safari Books Online from CMP Technology LLC where he served in a number of senior executive positions in nine years, most recently as president of the Business Technology Group that includes leading IT media brands such as InformationWeek, TechWeb and the Web 2.0 Conference. Prior to CMP, he co-founded Beacon Technology Partners LLC, a market research firm specializing in measuring IT audience behavior and attitudes, and held management positions in media, manufacturing and advertising companies including Cahners Publishing Company (now Reed Business Information); National Semiconductor; Foote, Cone & Belding/San Francisco; Raychem Corporation; and Pinne, Garvin & Hock/San Francisco. He will be based at the company's headquarters in Sebastopol, California.
"Safari Books Online's board of directors is delighted to welcome Jeff to the company," said Tim O'Reilly, founder and CEO of O'Reilly Media, Inc. "This is a time of critical transition for Safari Books Online as it moves from being a small company growing at more than 30 percent per year to being a mid-sized company with global ambitions. Jeff has the right background to lead the company through this transition."
"I am incredibly excited by this opportunity to work with trusted brands and world-class talent in a fast-growing business," Patterson said. "Safari Books Online is truly a pioneer in providing IT professionals with deep technical content when and how they want it."

