Press Releases
Safari Books Online Features Exclusive Author Interviews In Monthly Spotlight Series
October's Spotlight Features Author Barry Libert and His New Book, "We Are Smarter Than Me"
SEBASTOPOL, Calif. - October 10, 2007
What: Safari Books Online, the leading on-demand reference and learning platform and a joint venture of O'Reilly Media Inc. and Pearson Technology Group, is featuring insightful monthly interviews with its leading authors and experts, keeping business and IT leaders who visit the site abreast on what the current thought leaders and influencers are saying. Subscribers and visitors can read bios and insights from the author of a new release from Safari's library by visiting the "What's New" section of Safari's corporate site. Each spotlight is an exclusive Q&A interview with the featured author.
Who: October's featured author is Barry Libert, author of "We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business"
When: Throughout October 2007
Where: http://www.safaribooksonline.com/whatsnew/whats-new.php
Barry Libert's new book, "We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business," delves into how to use social networking and community in business, driving better decision-making and greater profitability. In an unusual step, Libert and coauthor Jon Spector invited wiki-based community participation in developing the book's content. Students, faculty and alumni of the Wharton School of the University of Pennsylvania and MIT Sloan School of Management, plus management and technology leaders, authors and experts, suggested and discussed possible content at wearesmarter.org. "We Are Smarter Than Me" is the first book about using community contributions in business that was developed using online community contributions. Using the same social networking tools and techniques that they covered became a unique challenge. To find out more about the development of the book and Libert's tips for companies interested in utilizing social networking, read the entire interview at http://www.safaribooksonline.com/whatsnew/spotlight.php.
Past featured authors include Andy Oram and Greg Wilson, discussing their book "Beautiful Code," Ben Long, author of "Adobe Photoshop CS3 Beta First Look," and Adam Nathan, who recently released the manuscript for "Silverlight 1.0 Unleashed" in Safari's Rough Cuts program.
Check the website each month for upcoming authors and other "What's New" features.
About Safari Books Online
Safari Books Online (www.safaribooksonline.com), founded in 2001 as a joint venture of pre-eminent technology publishers O'Reilly Media Inc. and Pearson Technology Group, is the leading on-demand reference and learning platform delivering expert content from the world's thought-leaders in business and technology innovation. Safari offers the combined collections of O'Reilly Media, Addison-Wesley, Peachpit Press, Adobe Press, Cisco Press, Sun Microsystems Press, Wharton School Publishing, Microsoft Press, lynda.com and many more top publishers in one fully searchable database. IT professionals, software developers, web designers, and business and creative professionals use Safari as their primary resource for research, problem solving, learning and certification training. Thousands of books, manuscripts, short topics, articles and instructional video are available from expert authors, innovators and thought leaders. Safari as an essential, always-on business tool is fast changing the way corporate, academic and training organizations access information and enables increasingly mobile workforces to get technical and business reference resources anytime and from anywhere. Safari offers a range of B2B product mixes and pricing programs for every sized organization and a B2C product option for individual users.
