Press Releases
Industry Veteran Paige Mazzoni Joins Safari Books Online as Vice President of Marketing
Working With Tight Timelines and Minimal Training, Technology Workers Indicate Need for Reliable Online Information to Improve Collaboration, Speed of Troubleshooting and Skills Development
SEBASTOPOL, Calif. - May 07, 2008
Safari Books Online, the leading provider of on-demand digital libraries that provide technology, creative, design and business resources in a variety of formats, today announced the appointment of Paige Mazzoni as vice president of marketing. Mazzoni will leverage her nearly 20 years of experience to lead Safari Books Online's strategic marketing efforts to support the increasing demand for the company's growing online library for programmers, IT professionals, designers, creative professionals, librarians and corporate learning professionals.
As Safari Books Online continues to grow, we are delighted to add proven industry veterans like Paige Mazzoni to our team," said Jeff Patterson, CEO of Safari Books Online. "Paige brings a wealth of experience that will help shape our marketing strategies and execute initiatives to support our aggressive goals for 2008 and beyond. We're excited to have her join our team and expect that she will contribute tremendously to the company's overall success."
Prior to joining Safari Books Online, Mazzoni held several executive management roles. Most recently, she was responsible for defining and executing corporate marketing and product strategy, as well as managing all marketing activities, as executive vice president of marketing for the Nelson Family of Companies. Nelson provides a wide variety of staffing services, software and professional services to facilitate the workforce management process. Previously, Mazzoni spent eight years as vice president of marketing for MindBox, an artificial intelligence software company that provides advanced decision-making solutions for the mortgage lending industry. Before that, Mazzoni served as director of strategic business unit marketing and chief of staff for Fair, Isaac for three years, where she directed all marketing efforts of Fair, Isaac's largest business unit, which drove 85 percent of the company's revenue. Mazzoni earned a B.A. in history from Stanford University.
About Safari Books Online
Safari Books Online (www.safaribooksonline.com), founded in 2001 as a joint venture of pre-eminent technology publishers O'Reilly Media Inc. and Pearson Technology Group, is a leading on-demand digital library delivering expert content from the world's thought-leaders in business and technology innovation. Safari offers the combined collections of O'Reilly Media, Prentice-Hall, Addison-Wesley, Microsoft Press, Sams, Que, Peachpit Press, John Wiley & Sons, Adobe Press, Cisco Press, Sun Microsystems Press, Wharton School Publishing, lynda.com, and many more top publishers in one fully searchable database.
IT professionals, software developers, web designers, and business and creative professionals use Safari as their primary resource for research, problem solving, learning and certification training. Thousands of books, manuscripts, short topics, articles and instructional video are available from expert authors, innovators and thought leaders. Safari as an essential, always-on business tool is rapidly changing the way corporate, academic and training organizations access information and is enabling increasingly mobile workforces to get technical and business reference resources anytime and from anywhere. Safari offers a range of business-to-business product mixes and pricing programs for every sized organization and a business-to-consumer product option for individual users.
